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Tuesday, July 16, 2024

Behind the Scenes at Winter Fashion Show Shred the Runway

Fashion writer Claire Burnett covers the November benefit for The Shred Foundation at Troy's Revolution Hall.

In a dazzling display of fashion and community spirit, Mell Meus, a trailblazing figure in the Upstate New York fashion and production realm, orchestrated his seventh runway event: Shred The Runway, a fundraiser for The Shred Foundation, a cause dedicated to breaking barriers for BIPOC kids and teenagers in winter sports.

On Thursday, November 9, Brown’s Brewing’s Revolution Hall was transformed into a captivating stage where 33 models strutted their stuff, each adorned in the latest creations from a lineup of five talented designers who showcased new and improved collections that pushed the boundaries of style and innovation. The aisles of the venue were lined with delicious food, and the bar area was filled with special drinks by Casamigos.

Photography by Genevieve Ehrichs

What set this runway show apart was not just the spotlight on fashion, but also the underlying theme of community strength. Many of the models, makeup artists and designers were returning players to Meus’ shows, and echoed the sentiment that going to these events was like going to a family reunion. Unlike some of the producer’s shows, where the focus is more on fashion, Shred the Runway’s focus on fundraising brought together a close, supportive group of people. Some came to support family members, some because they enjoyed Meus’ events, but many showed because they deeply believe in the positive impact The Shred Foundation is making.

In the audience, a sea of excited faces gazed at the expressive models, all adding their own personal flare with each step and pose. The five designers—Altered Eco, Buy a Guy, Vaceia Designs, Fresh & Fly and Burton—brought pieces that represented their take on the winter-themed show. Countless variations of blue, white and silver makeup shimmered in the spotlights, paired with incredible hair styling by veteran stylist Darrell Michaels and makeup by Gabriella Rose Fiderlein.

In the end, the show raised more than $10,000 for The Shred Foundation. Meus’ partnership with The Shred Foundation not only displayed stunning fashion but became a testament to the idea that two individuals can employ a positive influence, reshape an entire narrative and in turn, change countless lives.

See more scenes from Shred the Runway here.

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